Instrument to measure unobserved constructs (latent variables). Typically it is a series of tasks or problems that the respondent has to solve.
En plus des canaux organiques, vous avez décidé d’investir dans la publicité payante afin de faire connaître votre marque auprès d’une audience plus large. Avec une multitude de plateformes à votre disposition, le choix n’est pas toujours facile, surtout si votre budget n’est pas conséquent. Pour vous accompagner dans votre décision, je vous propose…
In addition to organic channels, you’ve decided to invest in paid advertising to get your brand in front of a wider audience. With a multitude of platforms available, the choice is not always easy, especially with a low budget. Here is a quick quiz that will help you choose between the main advertising platforms…
The Eysenck Personality Inventory (EPI) measures two pervasive, independent dimensions of personality, Extraversion-Introversion and Neuroticism-Stability, which account for most of the variance in the personality domain. Each form contains 57 “Yes-No” items with no repetition of items. The inclusion of a falsification scale provides for the detection of response distortion. The traits measured are Extraversion-Introversion…
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